01
Essential
- One platform
- Monthly custom-designed posts
- Monthly editorial calendar
Social Media & Content
Content that builds a brand. Not just posts that fill a calendar.
What's included
Editorial strategy
Trend research & monitoring
Content creation
Custom post design
Community management
Engagement reporting
Editorial strategy
A calendar built around clear objectives (awareness, engagement, conversion), not a list of topics picked as we go.
Trend research & monitoring
We track what's genuinely working in your industry to stay relevant, without copying what every competitor is doing.
Content creation (photo/video/motion)
Content produced specifically for your brand, not stock visuals everyone else is using too.
Custom post design
A visual identity recognizable at a glance in a feed, without needing to see your name.
Community management
Replies to comments and messages that feel like a real, attentive brand, not an account left unattended between posts.
Engagement reporting
Clear numbers on what's working (reach, engagement, growth) to adjust strategy month over month.
Our method
A consistent social presence that makes people want to follow and recommend you.
- 01
Audit & positioning
Analysis of your current presence and your competitors' to define a distinct editorial line.
- 02
Editorial calendar
Content planning built around your objectives and your business's key moments.
- 03
Production
Creating visuals, videos, and copy, with your approval before publishing.
- 04
Publishing & community
Going live, managing the community, and continuously adjusting based on performance.
The packs
Three ways to work together
02 Recommended
Growth
Everything included in Essential, plus:
- Two platforms
- Regular posts and stories
- Community management included
- Monthly reporting
03
Signature
Everything included in Growth, plus:
- Complete multi-platform strategy
- Video/motion production included
- Daily community management
- Competitive monitoring
- Detailed reporting
Frequently asked questions
Mainly Instagram, Facebook, LinkedIn, and TikTok depending on your industry and audience. We recommend the platforms that matter rather than being present everywhere without a strategy.
It depends on the package. Starting with the Signature package, video and motion production is included. On other packages, we can work from your existing content or organize a shoot.
The exact pace depends on the package and platform. We prioritize consistency and quality over a volume that dilutes attention without real impact.
Depending on the package, DESORA handles this with clear guidelines agreed together on tone and how to respond to sensitive questions.
Beyond likes, we look at reach, real engagement rate, and, where relevant, contribution to generated leads. Numbers that reflect real impact, not just vanity metrics.
What the client says
"We struggled with maintaining a consistent, premium presence that didn't rely on boring, recycled templates. DESORA treats our social channels like an art director would. It's consistent, professional, and makes people actively recommend us."
Case study
L'Oversized
Streetwear fashion, Marrakech, 12 employees
The problem
L'Oversized started strong in Morocco's Gen Z fashion market but couldn't scale profitably. The real blocker wasn't demand, it was sizing returns: close to 20% on fitted styles, straining local couriers and wiping out margin.
What we did
We fixed it at the root, on both product and content. Positioning shifted to oversized and baggy silhouettes, which are far more forgiving on sizing. Then a TikTok-first campaign using native transitions and trending local audio, driving to mobile pages with single-step checkout and interactive, localized sizing guides.
Results
| Metric | Before | After | Shift |
|---|---|---|---|
| Sizing-related returns | 19.5% | 3.2% | -83.5% |
| Ad click-through rate | 0.8% | 3.6% | +350% |
| Average order value | MAD 190 | MAD 410 | +115.7% |
| Net campaign ROAS | 1.1 | 4.8 | +336.3% |
Related services
Ready to discuss Social Media & Content?
A consistent social presence that makes people want to follow and recommend you.